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WORKFORCE SOLUTIONS MARKETING STANDARDS & GUIDELINES
Marketing Standards & Guidelines Adobe Acrobat Icon
Resource Manual Adobe Acrobat Icon
Media Policy Adobe Acrobat Icon

Media Release Forms

 
  Written Permission Adobe Acrobat Icon
  Photo Permisssion Adobe Acrobat Icon
   
Powerpoint Template Office Sign Templates
Mailing Label Desktop Background Graphic
Logo Usage Guide Logos & Graphics
WorkInTexas.com PowerPoint Employer Services Marketing
"Learn How to Build Your Career" - Career Planning Video
“When I Grow Up” Coloring Page Templates
Workforce Solutions Communication Office
 
WORKFORCE SOLUTIONS POWERPOINT TEMPLATE
This PowerPoint template can be used for any residential or employer services presentation. It contains a Title Page slide and an End Page slide, which must be included in all presentations. “Insert all ” presentation pages between these two slides. The End Page slide contains the Workforce Solutions EO statement.
   
Template Microsoft Powerpoint Icon
 
 
OFFICE SIGN TEMPLATES
Landscape Microsoft Word Icon
Portrait Microsoft Word Icon
 
 
DESKTOP BACKGROUND GRAPHIC
Right click BMP and "Save Target As..." to desktop. BMP
 
 
MAILING LABEL

Open document, replace text as appropriate for location.

 
Label template – Avery #5664 Microsoft Word Icon
Label sample. Microsoft Word Icon
 
 
LOGO USAGE GUIDE

Quick reference page on use of logo.

Adobe Acrobat Icon
 
 
WorkInTexas.com PowerPoint

To save to desktop. Right click PowerPoint icon and "Save Target As...".

Microsoft PowerPoint Icon
 
 
WORKFORCE SOLUTIONS - LOGOS & GRAPHICS
To ensure the corporate signature is displayed and implemented effectively, the official logo and graphics for Workforce Solutions are available below. It is essential to use these official graphics to maintain system consistency and meet requirements of the Marketing Standards & Guidelines.
 
Logos Colors

The Workforce Solutions logo is presented in four different color options. Choose which color version you will need according to your method of output. Only use the color version if your printed piece will be in color.

    Black
    Color
    White on Black Background (Reverse Black)
    Color on Black Background (Reverse Color)
 
File Types
Each version of the logo is available in two file types: jpg and eps ( high resolution). Both file types are cross-platform (MAC and PC); however PC users will most likely find it easier to use the jpg version. The eps versions should be reserved for professional programs, which require vector artwork.
 
Logos
 Workforce Solutions
Black Color
JPG EPS JPG EPS
Reverse Black
Reverse Color
JPG EPS JPG EPS
 
Templates
Business Card
JPG EPS
 
Stationary
JPG EPS
 
Envelope
JPG EPS
 
Printer Fonts
MAC PC
Right click WinZip Icon and "Save Target As..." to desktop. Right click WinZip Icon and "Save Target As..." to desktop.
 
Fax Cover Sheets
Customer Staff
Microsoft Word Icon Microsoft Word Icon

To edit the address, click on text to be changed and type in new information.

 
 
 

"LEARN HOW TO BUILD YOUR CAREER" – CAREER PLANNING VIDEO

Career Planning

This video is a brief roadmap providing a comprehensive look at the importance and impact of structured and effective career planning. It offers details about what careers and industries are most in demand, now and in the coming years, and what level of education and training will best prepare those pursuing such careers. The presentation also gives information on the job search and career planning tools available through Workforce Solutions.
Click here to watch the video in English (WMV, 5 minutes)
Click here to watch the video in Spanish (WMV, 5 minutes)
Click here to access the Community Outreach Tool Kit

 
 

"WHEN I GROW UP" COLORING PAGE TEMPLATES

Harvey the Bee

Based on the “When I Grow Up” early childhood career planning teaching program for grades K-2, these templates are of the eight occupation characters and Harvey the Bee featured in the mini-unit. There is a set in English and a set in Spanish. These pages can be downloaded, copied as needed, and used to entertain young children when they visit career offices. Just add crayons!

 
 
EMPLOYER SERVICES MARKETING

The following materials are suitable for use in employer sales presentations, at expos, employer job fairs/events, and for any marketing communications purpose related to your job. Download and print what you need to customize your presentation so it fits the customer and occasion.  There is no need to use every one of these pieces all the time with all your customers.

Materials will be updated by the Workforce Solutions Communications Office as needed on an ongoing basis, so always check this site first for the latest information before reproducing pieces. When a piece has been changed, it will be marked by a revision date along side the PDF icon. If you have questions regarding any of these materials, or suggestions for new ones, please contact your Regional Manager or Quality Improvement Manager.

Note:  If you are printing large quantities of a piece, you can print a master sheet in Black/White (not color) and run that through your office copy machine. For small quantities, send file directly to a laser printer from your computer (for the best quality). For the best quality of large quantities, you may want to send or take a master sheet to a printing company for professional printing. Unless you have a really good color copier in your office, a printing company will do the best job with color copies.

 
Templates
Career Office Location Sheet
  * Locations (list) Revised 11/09/09 Adobe Acrobat Icon
  * Locations (numbered list and map) Revised 11/09/09 Adobe Acrobat Icon
  Note: The margins of this template are pre-set to fit on the Shell Sheet. As information is updated, the date is noted on the bottom of the sheet. Use only the latest version.
 
“Who Are We?” 03/16/09 Adobe Acrobat Icon
Note: Margins set to fit on shell sheet
 
Employment Law-Related Websites 06/25/08 Adobe Acrobat Icon
Note: Print on Shell Sheet
 
"Disability is Not Lack of Ability” EMPLOYER TOOLKIT 04/11/08 Adobe Acrobat Icon
 
Labor market information 06/25/08 Adobe Acrobat Icon
Note: Print on Shell Sheet
 
“Where the Jobs Are” Next Update: Week of November 23 Adobe Acrobat Icon
Note: Print on plain white paper    
     
Hiring Event   Adobe Acrobat Icon
Note: Print on plain white paper    
     
Flyer (with the Workforce Solutions registered logo and EEO statement, space for text in between)
  * Color   Adobe Acrobat Icon
  * Black/White   Adobe Acrobat Icon
Note: Workforce Solutions Shell Sheet can also be used for flyers. The Shell sheets are available through the COIN (Computer Online Inventory Network) system. Set left-hand margin of text to allow for color border.  Do not print text on border. Logos can be downloaded onto sheet. REMEMBER, always increase or decrease the size of the logo by pulling (pushing) the corners of the graphic, NOT by the sides, to keep the logo in proper proportion.
     
Flyer Review Process

All staff-created internal and external flyers need to be reviewed, prior to use, by a Regional Manager. The Regional Manager will be responsible for making sure a piece meets marketing standards and graphic guidelines before giving approval.

If a piece is going to be used at an event, or directed to more than one specific employer, the Regional Manager needs to have the piece reviewed by the Quality Improvement Manager, who needs to send a copy to the Workforce Solutions Communications Office.
     
Coin Materials
  • Pocket Folder (brand design)
  • Pocket Folder labels (for generic pocket folder)
  • Employer Services Brochure  (4-color)
  • WorkInTexas.com database panel card
  • Get Credit For a Good Hire card – English and Spanish versions
  • Federal Fidelity Bonding  card (employer insurance)- English and Spanish versions
  • WorkInTexas.com follow-up postcards
  • Thank You cards/envelopes – for event invitation printing and handwritten notes
  • Bookmarks
  • Shell Sheet
 
Additional Guidelines
EEO statement:
  (1) Workforce Solutions is an equal opportunity employer/program. Auxiliary aids and services are available upon request to individuals with disabilities. Texas Relay Numbers:
1-800-735-2989 (TDD)
1-800-735-2988 (Voice) or 711
OR (for events)
  (2) Workforce Solutions is an equal opportunity employer/program. Auxiliary aids and services are available upon request to individuals with disabilities. (Please request reasonable accommodations 48 hours in advance.) Texas Relay Numbers:
1-800-735-2989 (TDD)
1-800-735-2988 (Voice) or 711
 
Letters

All business letters need to be written in a professionally-accepted font on the system’s approved letterhead stationery (per Workforce Solutions Marketing Standards and Guidelines). Personal statements reflecting religious, political or philosophical belief,  or quotes of any kind are not allowed. When composing original letters, margins should be set as follows—

Top – 2”    ▪    Left – 1”    ▪   Right – 1.5”    ▪   Bottom – 1”

 
Emails
All business emails will be written in a professionally-accepted font and will not include any special background design or color. Only contact information may be added. Personal statements reflecting religious, political or philosophical belief,  or quotes of any kind are not allowed.
 
 
WORKFORCE SOLUTIONS COMMUNICATIONS OFFICE
CONTACT: Sue Cruver
Marketing Communications Coordinator
Public Information Officer
Workforce Solutions - Gulf Coast Workforce Board
sue.cruver@wrksolutions.com
713.499.6658 phone   ▪    832.681.2500 fax


 
 
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Copyright 2008 www.wrksolutions.com. All Rights Reserved.
Auxiliary Aids and Services are available upon request to individuals with disabilities. Equal Opportunity Employer/Program.
Relay Texas: 1-800-735-2989 (TDD) and 1-800-735-2988 (Voice) or 711